"How to grow your customer base"

Finding new customers can be a challenge for any business and finding the right type of customers can be even more daunting for business owners.

One of our dental clients was specifically worried about: the image and vision of his business, his customer service processes and the need to attract more of the right type of clients.

After an initial meeting - Best Practice Consulting began working on:

- Defining the vision, image and philosophy for the practice.

- Creating a variety of marketing strategies which would target the desired clients.

- Developing communication material and advertisements for use by the practice.

- Creating customer centred processes for new and existing clients.

- Delivering staff training to improve knowledge, skills and focus of the staff.

The principal was astounded by the results achieved within the first eight months.

"Best Practice Consulting vastly improved the standard of customer service for our practice and the focus of the staff. We achieved revenue that was $400,000 better than expected at the end of the financial year".  Dental Practice NSW

For a manufacturing client, an analysis of the client segments was conducted. Then specific targeted communication material was sent out and a series of education based seminars were pitched at potential end users of the products. This process saw a growth in new business from 1-2 new clients per month to 15-20 per month.

For a specialist medical practitioner, again specific targeted communication pieces were used in conjunction with a number of other strategies designed to reward referers. After seven months, referrals to the business had increased by 80%.

The use of effective and proven strategies has made a world of difference to these businesses. Click here to discover how one of our business coaches can help you.